The case study discusses the human resource strategy

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AsiaCase.comthe Asian Business Case CentreMALAYSIA’S HERBALINE FACIAL SPA: A HUMAN
RESOURCE STRATEGY FOR GROWING A STARTUPLim Beng Chong & Wee Beng GeokHBP No. NTU069
Publication No.: ABCC-2015-001
Print Copy Version: 6 Apr 2015The case study discusses the human resource strategy of a fast-growing company in the highly
competitive beauty spa industry in Malaysia. It examines how the founders’ personal values and
philosophies are expressed in the human resource policies and practices and the infl uence of these on
the company’s customer service delivery and service culture.
HerbaLine’s focus on excellent customer service enabled the founders, Mr. Low Chee-Kwong and
Ms. Liu Kim-Hwa, to position the beauty spa operator as a viable alternative to expensive, high-end
international beauty chains and low-cost, no frills individually-operated beauty salons. The success
of their service strategy is refl ected in the growth of the beauty spa operator from one outlet in 2000
to 55 outlets in 2014.
With a vision to expand HerbaLine beauty spa to every major town in Malaysia, the founders embarked
on a new a profit sharing scheme for high performing employees to reward performance and to sustain
and grow the high levels of employee commitment and excellent service delivery that underpinned
the company’s growth. Could this be the motor that would enable the company to double its number
of outlets to 100 by 2024?
Topics: The link between service strategy and HRM practices; organisational culture in a fast growing
company; an ‘internal franchisee’ scheme as a motivational tool for employees.Associate Professor Lim Beng Chong and Dr Wee Beng Geok of Nanyang Business School, Nanyang Technological University, Singapore, prepared this case based on interviews with management of HerbaLine’s Facial Spa. As the case is
not intended to illustrate either effective or ineffective practices or policies, the information presented re!ects the authors’
interpretation of events and serves merely to provide opportunities for classroom discussions.
COPYRIGHT © 2015 Nanyang Technological University, Singapore. All rights reserved. No part of this publication may be
copied, stored, transmitted, altered, reproduced or distributed in any form or medium whatsoever without the written consent
of Nanyang Technological University.
For copies, please write to The Asian Business Case Centre, Nanyang Business School, Nanyang Technological University,
Nanyang Avenue, Singapore 639798
Phone: +65-6790-4864/5706, Fax: +65-6791-6207, E-mail: asiacasecentre@ntu.edu.sgThis document is authorized for use only in Robyn Johns’s 2018_AUT_21928_People, Work & Employment course at University of Technology Sydney, from March 2018 to November 2018.Page 2
ABCC-2015-001AsiaCase.comthe Asian Business Case CentreEXECUTIVE SUMMARYHerbaLine, a facial spa beauty chain in Malaysia,
grew from one outlet in 2000 to 55 outlets (23 owneroperated and 32 franchised) in 2014. The two cofounders, Mr. Low Chee-Kwong (CK) and Ms. Liu
Kim-Hwa (Kim), created a niche for themselves in a
highly crowded and competitive beauty industry with
a business model based on a “Ꮎ˟, ᭅԌҦ” (Beauty,
Stress-free) philosophy. This philosophy underlined
three major elements of the beauty spa operations:
services and products, environment and ambience,
and pricing.
In the country’s highly fragmented industry “lled with
more than 600 skincare and beauty salon brands,
HerbaLine was the only local Malaysian facial beauty
spa operator to grow from a single outlet to 23
company-owned outlets as well as a franchise chain
of 32 shops in 2014. (See Exhibit 1 – Location of
HerbaLine Outlets.)
To the founders, a major contributing factor in the rapid
growth of the company-owned outlets was HerbaLine
service people, staff that they had recruited and trained
to deliver the service excellence that underlined one
of H…

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For this assignment, read the article indicated below that discusses the differ

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For this assignment, read the article indicated below that discusses the differences between the generations within the workplace and how to develop interpersonal skills for better employee involvement and interaction with fellow employees. Also, this article identifies how the values are placed upon each generation (Generation Z, Millennials, Generation X, and Baby Boomers) and leads into how to better manage and involve the multiple generations within the workforce.In order to access the resource below, you must first log into the myCSU Student Portal and access the ABI/INFORM COLLECTION database within the CSU Online Library.Kelly, C., Elizabeth, F., Bharat, M., & Jitendra, M. (2016). Generation gaps: Changes in the workplace due to differing generational values. Advances in Management, 9(5), 1-8.Note: The birth year range for Baby Boomers in the article differs from the range found in the textbook (p. 41) and the generally accepted range of 1946-1964.Complete the article review by showing your understanding of the article’s contents by addressing the questions and directives below. Your paper should be a minimum of two pages, not including the title and reference pages. The following are questions and directives to be used in completing the review:1. What is the author’s main point?2. Who is the author’s intended audience?3. Identify and address the differences in the interpersonal skills from the generational differences and how they might beovercome.Be sure to apply the proper APA format for the content and reference provided.BHR 3551, Human Relations and Development 2Information about accessing the grading rubric for this assignment is provided below.

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Your text discusses the four major Multi-National

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I have attached the case study 2.1, ( MNE Strategies: International, Multi-domestic, Global, and transactional) and other pages: 57,58, and 79 to cover the answers. The questions are below:
For Case 2.1, please be sure to address the following issues identified in the case instead of specific questions:
Your text discusses the four major Multi-National Enterprises’ Strategies. Each of these have varied levels of integration and local responsiveness. In the storied tale of Ford in 2.1, each is addressed. Select ONE of these MNE Business strategies and explain the Integration and Local Responsiveness of Ford while it was in THAT stage. What was going on within Ford that made it advantageous strategically, to respond with these processes?
Look at the SIHRM model located in your textbook on page 57. This model has 5 parts. Identify and Analyze the 5 key parts at work in the case study for Ford and why these different strategic requirements were/are so integral to Ford’s success in your opinion.
There IS a correct way to create and develop your response. Be sure that you reference your textbook and AT LEAST one outside source. Also, all of your responses should be a MAX of One page, with only a double space between each paragraph. Otherwise, the paper should be in correct APA format: https://owl.english.purdue.edu/owl/resource/560/1/ Check this website link, for references on correct APA Formatting instructions.
Please provides at least two references outside textbook to support the answer.

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Unit 4 discusses the effects of Real Exchange Rates upo

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UNIT 4 (STEP 3)
This Unit 3 analyzed the various exchange rate systems such as fixed, pegged and floating exchange rates regimes and how fluctuations of exchange rates occur within these regimes. In addition, we discussed the traditional financial theories such as purchasing power parity (PPP) and international Fisher effect explaining how those variables effecting the exchange rates.
Unit 4 discusses the effects of Real Exchange Rates upon transactions, including the associated risk, surmise the appropriate steps to managing real exchange risk, examines how exchange rates are determined and their impact upon forecasting for future transactions.
Here is our assignment for this week: 
Review:
Unit I Study Guide
Read:
Chapter 9: Measuring and Managing Real Exchange Risk
Chapter 10: Exchange Rate Determination and Forecasting
Unit IV
Portfolio Assignment
(COCA-COLA)
For this unit, you are to submit an outline draft of the presentation you will submit in Unit VIII. The draft should contain brief introductions to the following areas:
1. Diversification
2. Investment
3. Management
4. Exchange rates
5. Currency forecast
You will be discussing the organization’s involvement in these areas in detail within Unit VIII; however, for purposes of this draft you are to submit the following items:
 A brief description of each term.
 A general description on how these affect an organization.
 How you think the organization you chose weighs in on these topics
o For this portion, you should use the information you have on your organization to estimate or forecast what you believe the appropriate actions should be in these areas.
 At least 3-4 references with an annotated bibliography for each. o For information on annotated bibl…

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Examine any legal implications in creating a training course that discusses culture.

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Examine any legal implications in creating a training course that discusses culture.
In the course, you have examined several areas of employee training. For this paper, you will be applying this knowledge by examining the creation of a cultural diversity training course.
Imagine that you are in training and development for a global organization. You have been tasked with the creation of a cultural diversity training course that all employees will be required to take. Before designing the course, you must consider the ethical and cultural issues of the task.
In an eight- to ten-page paper (excluding the title and reference pages), you must address the following:
Examine any legal implications in creating a training course that discusses culture. Identify what laws and regulations should be considered.
Explain how the demographic diversity of your employees affects discussions of cultural diversity.
Examine which ethical implications should be considered.
Examine if training can be standardized for all locations in a global organization. Analyze what media is best suited for training in a global setting.
Provide recommendations for implementing the training course.
Paper requirements
Must be eight to ten pages in length (excluding the title page, references page, exhibits, etc.) and formatted according to APA style as outlined in the Ashford Writing Center.
Must include a cover page:
Title of paper
Student’s name
Course name and number
Instructor’s name
Date submitted
Must include an introductory paragraph with a clearly stated thesis or topic.
Must address the topic of the paper with critical thought.
Must end with a conclusion that reaffirms your thesis.
Must document all sources in APA style as outlined in the Ashford Writing Center.
Must use at least five scholarly sources, in addition to the text.
Must include, on the final page, a Reference List that is completed according to APA style
Topic: Examine any legal implications in creating a training course that discusses culture.

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Original essay on: N.J. Smith Chapter 6 discusses Project Finance. However although Smith’s

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Reading samples
Learning outcomes of the unit
Learnings from your weekly study, experience, this and prior unit readings and assignments
Supporting documentation including any prior learning
Mandatory Readings
Smith Chapters 6;
Chapter 26 from Edwards J. D., Hermanson R. H., Ivancevich S D. (2010) Accounting Principles Vol 2: Managerial Accounting;
Optional Readings
Chapter 18 from Edwards J. D., Hermanson R. H., Ivancevich S D. (2010) compares managerial accounting with financial accounting;
Case Study
Brisbane Airport New Parallel Runway Funding Facts;
Review using clear terminology the key areas and processes of project, program and portfolio management practices as applies to asset rich organisations.
Discuss the relevance of tools and techniques for investigating and describing project process related to developing new workings, facilities, equipment, plant and processes for justifying, designing, developing, or maintaining existing facilities and equipment within the context of their technological and asset lifecycle status.
Present and interpret major processes that are based on sound policy, information, and research that enable project justification, tenders, contracts, and selection criteria to occur in an asset rich organisation.
Critically analyse management strategies and operational activities from a broad perspective to ensure safety and quality, to avoid overruns or rework, to manage variations and claims, and to make decisions to discontinue or close projects.
Demonstrate an effective, professional level of teamwork and communication and support collaborative peer group learning.
The objective of this week’s topic is to explore and explain the financing of projects;
N.J. Smith Chapter 6 discusses Project Finance. However although Smith’s discussion is good, it is relatively high level and focusses on the different types of vehicles that might be established and how they are funded. In this respect the discussion in Smith assumes that there is a separate entity that is established for the project. This is a good idea when the risks are large and warrant the trouble of doing this. But for many owners of large assets they do not want to go this far and will manage the project in-house albeit use contractors to do the work.
Edwards J. D., Hermanson R. H., Ivancevich S. D., provide a free book on accounting and have a good discussion on Capital Budgeting and Long-range Planning. In fact the whole of Volume 2 is relevant for the justification of projects using the principles of management accounting. In many owners of large assets project environments the project managers (or often project directors) will spend a lot of time applying the principles that Edwards, Hermanson, and Ivancevich espouse. This was certainly t…

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#065

Write a 1,050- to 1,400-word paper that discusses how security officials determine vulnerabilities…

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Write a 1,050- to 1,400-word paper that discusses how security officials determine vulnerabilities to natural, human-made, and technological threats.
Use the organization selected in Week One.
Complete the Week Two section of the Security Assessment Worksheet.
Write a 1,050- to 1,400-word paper that discusses how security officials determine vulnerabilities to natural, human-made, and technological threats. Include the following in your paper:
Vulnerabilities associated with informational, technological, natural, and human-made threats
Vulnerabilities associated with personnel and work behaviors
Transportation vulnerabilities
Socio-economic and criminal activity factors associated with the environment surrounding the area
Vulnerabilities associated with neighboring businesses
The completed Week Two section of the Security Assessment Worksheet, submitted as an appendix in the paper
Format your paper consistent with APA guidelines.
Attachments:
application/msword iconweek_1_paper.doc
Topic: Write a 1,050- to 1,400-word paper that discusses how security officials determine vulnerabilities to natural, human-made, and technological threats.

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#075

Write a 350- to 700-word paper that discusses how this small business has used social media to…

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Write a 350- to 700-word paper that discusses how this small business has used social media to develop their relationship marketing.
Review the “Entrepreneurial Profile: Mehdi Farsi, Reza Farsi and Eric Ferguson: State Bicycle” on page 330 of the Essentials of Entrepreneurship and Small Business Managementtext.
Write a 350- to 700-word paper that discusses how this small business has used social media to develop their relationship marketing.
Address any other ways you think this company could reach their target market using social media.
Include a proper analysis and application of the course topics.
Format APA
Topic: Write a 350- to 700-word paper that discusses how this small business has used social media to develop their relationship marketing.

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#075

Create a training manual document for employees and managers that discusses five (5) specific items…

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Create a training manual document for employees and managers that discusses five (5) specific items related to your “hypothetical” business.
Applied Legal Training Manual for Managers
Description of the Assignment You are starting your own business (type of business is your choice) and have given yourself the title of CEO and are in the final stages of finalizing the business. You are creating a training manual for your top managers on legally relevant business law concepts.
Format Training Manual Guide
Audience Employees and Managers
Submission Training Manual Document OR Training Manual Video
Directions:
Create a training manual document for employees and managers that discusses five (5) specific items related to your “hypothetical” business. You will use the following general format for the document – you must address each section.
Background/Basic Description of your Business
– Include the industry, type of business or product/service, anticipated number of employees to start with, location of the business, general audience or customer type, name of the business
a. Corporate Form & Regulation (What type of corporate form will you select for your business?)
1. Describe long terms plans for the business and any other considerations you used to decide the best corporate form.
2. What types of regulatory bodies govern the business? For example, are there entities that regulate different parts of your business? If so, what are they and what types of things do you need to comply with?
b. Contracts and Authority (What makes a legally binding contract)
1. Who has authority to make contracts in your business and why those person(s) have authority to make contracts on the business’ behalf.
2. What types of contracts your business will use and be dealing with
3. What is the procedure for managing contracts and contract review in your organization?
c. Negligence and Torts
1. What types of negligence are common to your industry or business (define and describe). Include any torts that may also be common to your industry or might be a potential issue.
2. What are actions that the business should take to prevent negligent acts and avoid liability
d. Hiring/Firing
1. Write a job description for what you anticipate being the most important position (the one you will need first/most immediately) upon opening.
2. How will human resources be handled if you are an organization that is too small for its own HR person or department. Who will be responsible for these HR type tasks? How will personnel selection be made and candidate applications be filed and recorded?
e. Internet Rules and Policies
Considering what you have learned about internet law and rules from your readings, write up a policy for your online presence (website, social media, business email) if applicable, and policies for your employees (or customers, if relevant).
f. Choose Your Own Legal Concept
Pick a legal concept discussed in the course not mentioned in the previous bullets that you think is relevant and important for your key managers to know about. Specifically identify the concept, define it, and give specific reasons why the concept is important to a business and why they need to know about it.
Grading Considerations:
Organization
Spelling, grammar, revision, editing, etc in compliance with general best practices of college writing and fulfilling the highest level writing expectations in the DSC college writing rubric (as described in the course syllabus). This includes tone of the document to be professional, neutral, and reflects the academic/business nature of the assignment.
Use of key terms and concepts from the course (must use course materials as sources first for content, if you exhaust using the course materials as support, then you can supplement your material with outside research).
Definitions and descriptions of key terms from the course to reiterate the material.
Direct page or source citations to information used in the fulfillment of the assignment each and every time source information is included in the response; use text/pdf/ppt from the course as reference materials anytime you can; use outside materials only if the question/response cannot be answered by our course materials
Student can select double or single spaced. There is no “set” page requirement, however, be sure to answer and respond to topic areas fully and completely. Be thorough and discuss concepts and give examples. Understand this is a legal final. I am expecting this document to be comprehensive and relatively full and dense; it should take at least a few pages to answer these items at a minimal level.<…

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#075

This news article discusses whether positive discrimination

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Business and Professional Ethics
Name of the Student:
Name of the University:
Author Note
Title – “Should positive discrimination be allowed in the workplace ?”
Davey, M. (2018). ‘We don’t want positive discrimination,’ say female firefighters. the Guardian. Retrieved 12 March 2018, from https://ift.tt/2HY9mXP
This news article discusses whether positive discrimination should be allowed in the workplace. Particularly female firefighters in Australia have stated that they are not in favor of positive discrimination in the workplace. Rachel Cowling, an experienced firefighter is afraid that the new recruitment procedure as introduced by the Metropolitan Fire Brigade would not involve the stringent physical training firefighters are require to go through to combat difficult situations. She fears that for the purpose of promoting gender diversity the fire brigade would make the recruitment fast paced. However the MFB denied the claims of Cowling and argued that they had been encountering claims of positive discrimination as put forward by the unions for decades[ CITATION Bar15 l 1033 ]. The Fire brigade department has been warned that they are not compromise their standards for the purpose of propagating any underlying political agenda. However in reply the Jim Higgins, the CEO of the MFB has stated that they have not lowered the standards to make it favorable for the applicants to get recruited. The CEO further stated that the Fire Brigade puts every applicant equal opportunity and puts ever applicant through the same selection process to promote gender diversity in the workplace without compromising the standards.
Arguments in favor of the decision
According to the philosophy of Utilitarianism it can be stated that the actions of individuals should aim to promote the greatest good for most number of people. Thus to determine whether actions of the Fire Brigade is in compliance with the theory of Utilitarianism it is important to assess whether it creates the greatest good for the most number of people. It can be analyzed that providing equal opportunity to all applicants prevents discrimination of any sort and thus creates the greatest good for the most number of people.
According to the Deontological theory of KANT as opposed to the theory of Utilitarianism, it can be said that the actions of individuals should be based on what is morally good[ CITATION Che17 l 1033 ]. It focuses on the duty or obligations to promote what is morally good. Thus by applying the deontological theory to this scenario it can be said that the act of promoting gender diversity is the moral duty in order to prevent gender discrimination[ CITATION Zam17 l 1033 ]
Arguments against the decision
However, as opposed by Cowling the act of recruiting more female fire fighters without putting them through the intense and stringent training program just to promote gender diversity will compromise the skill and ability of the fire fighters. If these skills are not developed combating fire in difficult situations will become a challenge to fire fighters and the same is likely to adversely affect the lives of the fire fighters as well as the members of the society[ CITATION Dav18 l 1033 ].
It can be said that if female fire fighters are recruited more just to promote gender diversity without putting them through proper selection process as alleged by Cowling, it will create positive discrimination. It can be argued that one has the moral duty to prevent positive discrimination. Moreover jeopardizing the lives of the fire fighters and the people of the society at large can be considered to be unethical and immoral.
Bibliography

Barrow, R. (2015). Utilitarianism: A contemporary statement. Routledge.
Chen, D. L., & Schonger, M. (2017). Social preferences or sacred values? theory and evidence of deontological motivations.
Davey, M. (2018, March 12). We don’t want positive discrimination,’ say female firefighters. the Guardian. Retrieved from https://ift.tt/2ImbJqT
Zamir, E., & Medina, B. (2017). Deontological Morality and Economic Analysis of Law. .

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